Sellier & Bellot

Sellier & Bellot is a brand that has been serving the shooting community for over 190 years, known for its commitment to quality, precision, and innovation. Founded in 1825 in Prague, the brand has a long and rich history of producing some of the most reliable and accurate ammunition in the world.


Sellier & Bellot ammunition offers a wide range of popular product lines that cater to the needs of hunters, shooters, and law enforcement agencies. These include:

  • Sellier & Bellot Rifle Cartridges
  • Sellier & Bellot Pistol Cartridges
  • Sellier & Bellot Shotgun Shells
  • Sellier & Bellot Rimfire Cartridges

In addition to their popular products, Sellier & Bellot is also committed to giving back to the community. The brand has a long history of supporting charitable causes, including organizations like the Military Order of the Purple Heart and the Wounded Warrior Project.

Honorable mentions for Sellier & Bellot ammunition include their development of the 9mm short (.380 ACP) cartridge, which has become a popular choice for concealed carry and self-defense applications.

Sellier & Bellot is a subsidiary of CBC, a Brazilian defense and security conglomerate.

In pop culture, Sellier & Bellot ammunition has made several appearances in movies and TV shows, further cementing its status as a go-to brand for serious shooters and enthusiasts. For example, the brand was featured in the popular movie “John Wick,” where the main character used Sellier & Bellot ammunition in his firearms.

Overall, Sellier & Bellot ammunition is a brand that stands for quality, precision, and innovation. With a long and rich history of producing some of the most reliable and accurate ammunition in the world, it’s no wonder that it has become a favorite among hunters, shooters, and law enforcement agencies. Whether you’re a seasoned shooter or just starting out, you can trust Sellier & Bellot ammunition to provide you with the performance and reliability you need to succeed.

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